Cambridge Analytica was planning to raise money by issuing a digital currency prior to becoming involved in a scandal regarding the misuse of data from Facebook, sources familiar with the matter told Reuters April 17.Sources say that Cambridge Analytica had consulted with a firm that advises companies on how to structure Initial Coin Offerings (ICOs). While it is unknown if the data analytics consultancy is still pursuing plans to develop a digital currency, a spokesman told Reuters that the firm was considering using Blockchain to secure online data:
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- Reuters: Cambridge Analytica Planned to Issue Digital Currency and ICO | NewsBTC newsbtc.com on
Last year, Cambridge Analytica was developing plans to raise money by issuing a digital currency and accompanying initial coin offering (ICO) before the firm became entangled in a scandal surrounding the misuse of Facebook users’ personal data, according to sources who spoke with Reuters..